Name.com social media analysis
- Total followers
- 146K Rank #3 · industry median 38K
- Avg engagement
- 2.62% Above industry avg 0.72%
- Posting frequency
- 0.82 / wk Industry median 0.9
- Primary platform
- X 38% of followers
Content strategy
What Name.com says, and to whom.
Name.com presents itself as a domain registrar and broader online-presence provider offering domains, websites, business tools, email-related services, and developer APIs. Across LinkedIn, X, Instagram, and Meta advertising, they target individuals, small businesses, nonprofits, developers, and platform companies seeking to establish or manage an online presence.
The company differentiates through a combination of accessible domain education, creative website inspiration, developer infrastructure, and customer-oriented brand storytelling. Their content highlights API integrations with platforms such as Railway, Vercel, and Laravel; promotes specialized extensions such as .ai, .llc, .pro, .dev, and .ORG; and uses customer-support and community stories to reinforce trust, usability, and credibility.
Name.com operates in the domain registration, website services, digital identity, and developer infrastructure market. Observable industry themes include rising interest in .ai and other specialized extensions, demand for embedded domain search and registration APIs, growth of small-business and side-hustle websites, and increasing emphasis on brand credibility online. Their advertising also shows a performance-marketing approach centered on Meta placements, with extensive creative variation for business segments including restaurants, fitness providers, ecommerce businesses, professionals, nonprofits, and LLCs.
- Domain acquisition and online presence for businesses30%
- Developer APIs, integrations, and technical infrastructure20%
- Specialized domain extensions and domain-market education18%
- Creative websites, design inspiration, and internet culture14%
- Community impact, partnerships, and events10%
- Customer trust, service, and brand credibility8%
Platform breakdown
Performance on each tracked network.
- Followers
- 46K
- Avg engagement rate
- 0.01%
- Posts per week
- 0.03
Nearby in the leaderboard
Ranked by followers in Domain Industry.
| Rank | Company | Followers | Engagement | Posts per week | Open |
|---|---|---|---|---|---|
| 1 | GoDaddyTop: Facebook | 2.9M | 0.1% | 3.33 / wk | |
| 2 | NamecheapTop: Facebook | 372K | 0.07% | 0.9 / wk | |
| 3 | Name.comTop: X | 146K | 2.62% | 0.82 / wk | |
| 4 | DynadotTop: Facebook | 38K | 0.24% | 2.19 / wk | |
| 5 | NameSiloTop: Facebook | 31K | 0.08% | 4.31 / wk |
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